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How has the pandemic affected graphic design?

In graphic design, trends come and go. Some trends last for years, some for only months. During a trying time for all of us, graphic design has not only had to learn how to adapt, but also has had to take into consideration people's mental health states. Below is a brief exploration of a few trends and affects the pandemic has had on graphic design...

How has the Pandemic Affected Graphic Design?

How has the pandemic affected graphic design?

In graphic design, trends come and go. Some trends last for years, some for only months. During a trying time for all of us, graphic design has not only had to learn how to adapt, but also has had to take into consideration people's mental health states. Below is a brief exploration of a few trends and affects the pandemic has had on graphic design...

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Stay-in-the-loop

Covid-concerns placed many of our favorite past-times on hold. We relied heavily on the web for education, shopping, entertainment, and connection. Social behavior continued to swell, which offered us even more data on consumer behavior and preferences. Here are some interesting facts: Where Do People Spend the Most Time? Facebook reaches 97% of pe...

STAY IN THE LOOP: SOCIAL TRENDS & DATA

Stay-in-the-loop

Covid-concerns placed many of our favorite past-times on hold. We relied heavily on the web for education, shopping, entertainment, and connection. Social behavior continued to swell, which offered us even more data on consumer behavior and preferences. Here are some interesting facts: Where Do People Spend the Most Time? Facebook reaches 97% of pe...

Continue reading
VALUABLE-vIDEO-1

From travel restrictions to a complete shift in consumer behavior, the past year has reshaped our world. Leaders in 2020 were forced to make hard decisions and significant operational changes, often based on little information and under tight timelines. Initially, accommodations had to be made for remote working and online interactions whenever and...

2021 Digital Trends that Will Stick

VALUABLE-vIDEO-1

From travel restrictions to a complete shift in consumer behavior, the past year has reshaped our world. Leaders in 2020 were forced to make hard decisions and significant operational changes, often based on little information and under tight timelines. Initially, accommodations had to be made for remote working and online interactions whenever and...

Continue reading
GivingTuesday

Midwest Food Bank has dedicated the first Tuesday after Thanksgiving as #GivingTuesday, an opportunity to present nutritious meals to those in need. Unfortunately, one of eight families do not know where their next meal is coming from. Midwest Food Bank is aim to collect enough contributions to distribute 200,000 Tender Mercies meals for families w...

#GivingTuesday

GivingTuesday

Midwest Food Bank has dedicated the first Tuesday after Thanksgiving as #GivingTuesday, an opportunity to present nutritious meals to those in need. Unfortunately, one of eight families do not know where their next meal is coming from. Midwest Food Bank is aim to collect enough contributions to distribute 200,000 Tender Mercies meals for families w...

Continue reading
Business-Builders-Marketing-Honored-For-Excellence-Blog-Banner

Business Builders Marketing, a full-service marketing firm located in Bloomington-Normal, celebrates another award-winning year with four prestigious industry awards. These include awards from the American Advertising Federation and the Academy of Interactive & Visual Arts in categories of design, video, social media, and integrated marketing c...

Business Builders Marketing Honored for Excellence

Business-Builders-Marketing-Honored-For-Excellence-Blog-Banner

Business Builders Marketing, a full-service marketing firm located in Bloomington-Normal, celebrates another award-winning year with four prestigious industry awards. These include awards from the American Advertising Federation and the Academy of Interactive & Visual Arts in categories of design, video, social media, and integrated marketing c...

Continue reading
Stimulus-Package-Promotion---Dont-Stop-Marketing-Blog-Banner

We understand the hesitation to hold on projects and to hold dollars tight when the world as we know it is in such a strange state. However, wise business leaders are powering forward and taking advantage of digital marketing, video communications, and web-based initiatives to drive business. To support goals, we are excited to offer a stimulus pac...

Stimulus Package Promotion: Don’t Stop Marketing

Stimulus-Package-Promotion---Dont-Stop-Marketing-Blog-Banner

We understand the hesitation to hold on projects and to hold dollars tight when the world as we know it is in such a strange state. However, wise business leaders are powering forward and taking advantage of digital marketing, video communications, and web-based initiatives to drive business. To support goals, we are excited to offer a stimulus pac...

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 Now Offering Complimentary Cost-Return Consultations Blog Banner

Find out what the cost-return ratio will be for your company. Simply contact us today! We'll ask you a few questions about your market and goals, then get you scheduled for a Cost-Return Consult. We'll share a specific projection as to dollars required for market capture, so you can see exactly what digital advertising can do for you. There is no o...

Now Offering Complimentary Cost-Return Consultations!

 Now Offering Complimentary Cost-Return Consultations Blog Banner

Find out what the cost-return ratio will be for your company. Simply contact us today! We'll ask you a few questions about your market and goals, then get you scheduled for a Cost-Return Consult. We'll share a specific projection as to dollars required for market capture, so you can see exactly what digital advertising can do for you. There is no o...

Continue reading
New Day, New HR Ways blog banner

Organizations continue to find a happy medium between staying open and staying healthy. Changes have been required, which in many cases have been possible thanks to solid support from Human Resources Departments. HR departments everywhere have had to increase job responsibilities, accommodate the need for additional training, and field a tremendous...

New Days, New HR Ways!

New Day, New HR Ways blog banner

Organizations continue to find a happy medium between staying open and staying healthy. Changes have been required, which in many cases have been possible thanks to solid support from Human Resources Departments. HR departments everywhere have had to increase job responsibilities, accommodate the need for additional training, and field a tremendous...

Continue reading
Leading-Your-Company-in-Prospect-Identification-Blog-Banner-1

Leading Your Company in Prospect IdentificationAt the heart of successful marketing and sales campaigns lies a well-defined target market. What is a target market? Essentially, it is a group of individuals or organizations most likely to purchase or use a company's product or services. A focus on this group offers the highest likelihood of success....

Leading Your Company in Prospect Identification

Leading-Your-Company-in-Prospect-Identification-Blog-Banner-1

Leading Your Company in Prospect IdentificationAt the heart of successful marketing and sales campaigns lies a well-defined target market. What is a target market? Essentially, it is a group of individuals or organizations most likely to purchase or use a company's product or services. A focus on this group offers the highest likelihood of success....

Continue reading
Business-Classics_-Naked-Service-Blog-Banner

We are excited to present another great business book for your review! Business owners face a variety of fears when it comes to client relationships. These fears can hinder management's ability to trust their customers, leading to a lack of trust from their clients as well. In business, vulnerability and honesty are more powerful than you might thi...

Business Classics: Naked Service

Business-Classics_-Naked-Service-Blog-Banner

We are excited to present another great business book for your review! Business owners face a variety of fears when it comes to client relationships. These fears can hinder management's ability to trust their customers, leading to a lack of trust from their clients as well. In business, vulnerability and honesty are more powerful than you might thi...

Continue reading
Businesses-are-Under-Attack-Blog-Banner

The coronavirus has waged war. For some businesses, it will be devastating, for others an opportunity. Who will survive? What should we be doing now? How can we prepare for the continued battle? Now, more than ever, it's time to refocus on core company elements that will arm you with the tools to face continued challenges and change.  Bel...

Businesses Are Under Attack: Fight Back!

Businesses-are-Under-Attack-Blog-Banner

The coronavirus has waged war. For some businesses, it will be devastating, for others an opportunity. Who will survive? What should we be doing now? How can we prepare for the continued battle? Now, more than ever, it's time to refocus on core company elements that will arm you with the tools to face continued challenges and change.  Bel...

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Dont-Go-Dark-Blog-Banner

We are in unprecedented times. Businesses have had to react quickly to lockdowns, limited production, working from home, and other unusual circumstances. Whether it's because they're concerned about their finances, or putting out the wrong message, many businesses are completely pulling their advertising. They're pausing their social messaging and ...

Don't Go Dark: The Importance of Digital Marketing During Crisis

Dont-Go-Dark-Blog-Banner

We are in unprecedented times. Businesses have had to react quickly to lockdowns, limited production, working from home, and other unusual circumstances. Whether it's because they're concerned about their finances, or putting out the wrong message, many businesses are completely pulling their advertising. They're pausing their social messaging and ...

Continue reading
COVID-Communication-Blog-Banner

 The coronavirus has been a workplace game changer. Thankfully, many companies have been able to offer remote work options. As an employer, the idea of working from home may spark feelings of anxiety. How can you keep your team productive, engaged, healthy, and connected? This chaos can turn into team building if handled well. Here are some to...

Connecting Through Chaos: COVID-19 Communication Tips

COVID-Communication-Blog-Banner

 The coronavirus has been a workplace game changer. Thankfully, many companies have been able to offer remote work options. As an employer, the idea of working from home may spark feelings of anxiety. How can you keep your team productive, engaged, healthy, and connected? This chaos can turn into team building if handled well. Here are some to...

Continue reading
Why-Use-a-Professional-Marketing-Firm-for-Digital-Advertising-Blog-Banner

Your website is the hub for all traffic; it's the place potential customers go to learn about your company and determine if they want what you offer. But with millions of other companies competing for online user attention, how can you effectively guide people to your site and improve your chances of synching a sale? The answer is successful paid d...

Why Use a Professional Marketing Firm for Digital Advertising?

Why-Use-a-Professional-Marketing-Firm-for-Digital-Advertising-Blog-Banner

Your website is the hub for all traffic; it's the place potential customers go to learn about your company and determine if they want what you offer. But with millions of other companies competing for online user attention, how can you effectively guide people to your site and improve your chances of synching a sale? The answer is successful paid d...

Continue reading
Business Classics: Books to Better Your Company Blog Banner

Business Builders Marketing is proud to add a recommended best business book section to our newsletter and blog. Our goal is to select books that we believe will have a positive effect on you and your company. These particular books have had a direct impact on our own organization's growth and success, and we are happy to share a few key thoughts w...

Business Classics: Books to Better Your Company

Business Classics: Books to Better Your Company Blog Banner

Business Builders Marketing is proud to add a recommended best business book section to our newsletter and blog. Our goal is to select books that we believe will have a positive effect on you and your company. These particular books have had a direct impact on our own organization's growth and success, and we are happy to share a few key thoughts w...

Continue reading
Annual Website Evaluation: Questions to Consider Blog Banner

Today's market has never been more competitive. And nowhere showcases that competition like the web. Your website is your company's digital, marketing, and sales hub. A well-developed website impacts not only the impression you have on current customers but should also draw in prospects and potential leads. Your site may look nice, and be functioni...

Annual Website Evaluation: Questions to Consider

Annual Website Evaluation: Questions to Consider Blog Banner

Today's market has never been more competitive. And nowhere showcases that competition like the web. Your website is your company's digital, marketing, and sales hub. A well-developed website impacts not only the impression you have on current customers but should also draw in prospects and potential leads. Your site may look nice, and be functioni...

Continue reading
Why-Use-a-Professional-Marketing-Firm-for-Digital-Advertising-Blog-Banner

Why Professional Facebook and Google Ads? Our experience has shown that we can successfully capture and bring people to your environment through the development of strategic paid Facebook and Google Ad programs. Your "new visitor" website traffic stems from successful paid digital marketing programming. Your website is the hub for all traffic, and ...

Why Use a Professional Marketing Firm for Digital Advertising?

Why-Use-a-Professional-Marketing-Firm-for-Digital-Advertising-Blog-Banner

Why Professional Facebook and Google Ads? Our experience has shown that we can successfully capture and bring people to your environment through the development of strategic paid Facebook and Google Ad programs. Your "new visitor" website traffic stems from successful paid digital marketing programming. Your website is the hub for all traffic, and ...

Continue reading
Website-security-blog-banner

Websites serve as an informational hub and a reflection of the organization they represent. Recent polls show that 80% of people will research an organization online before deciding to move forward with any course of action. What does your website say about you? Does it make visitors feel comfortable and confident? Will they choose to engage with y...

​Why is Website Security Important?

Website-security-blog-banner

Websites serve as an informational hub and a reflection of the organization they represent. Recent polls show that 80% of people will research an organization online before deciding to move forward with any course of action. What does your website say about you? Does it make visitors feel comfortable and confident? Will they choose to engage with y...

Continue reading