Is Your Business Ready for Fall and Winter Holidays?

Halloween has passed, and the upcoming holidays are top of mind. How will your brand incorporate Thanksgiving, Black Friday, Cyber Monday, Hanukkah, Christmas, or New Year's into your marketing strategy? Here are some ideas to leverage the coming events consumers are excited about!

• Provide gift recommendations. Present your product or service as the perfect gift for their friends or family!
• Use seasonal imagery. Incorporating holiday images and themes throughout your emails and social media posts can lighten the mood of your customers and bring out their holiday spirit.
• Be generous. Give your most loyal customers something, whether a coupon code, early access, free shipping, or an exclusive offer.
• Have fun with décor. Decorate your office or change your Zoom background to a winter wonderland! Express your creativity and create a social graphic or video to communicate your business personality!
• Promote Small Business Saturday. On November 25th, if you're a small business, shout it from the rooftops. One in three customers says they will support local businesses during their holiday shopping this year.

If you're feeling overwhelmed or behind in promotions this holiday season, Business Builders can give you direction regarding seasonal planning, and we're ready to help support your efforts!

Contact us today at (309) 827-7977